Search This Blog

Friday 12 October 2012

A personal profile: why is it important for people in digital age?

Once upon a time, a young guy went to the castle and kneed down before his king. He said, my King, I would like to be your guard. The King then said, let a fight decide who wins. There then was a fight between the young man and the King's guard. The young man was not killed and he became the King's guard.

Half century ago, a young man graduated from university and wrote his CV and posted his CV to the company he wanted to work for. One week later, he received a letter from the company asking him to go to an interview. He passed the interview and got the job.

In 2012, a young man was going to graduate in the summer. He has got quite a few social networking sites' accounts and he uploaded his CV to LinkedIn. He has written a blog for three years since his fresher's year. He kept blogging about his study, his views, his work at uni and his part-time job. He received a message on LinkedIn from a company and arranged a Skype interview. He was hired straight after the interview for his efforts and innovative ideas in creating.

In this digital age, it is crucial for students to have their personal digital profile that could help them sell to potential employers. 

Top websites you can use to create your personal digital profile:
No.1 LinkedIn

LinkedIn now has 175+ million users. It is a great place for HRs to look for talents and for talents to look out for great employers. There is an article on Forbes commenting LinkedIn as an indispensable recruiting platform. Here are the top 20 in-demand employers on LinkedIn according to LinkedIn Talent Brand Index.

As they are recruiting talents out there on LinkedIn, missing that would not be wise, isn't it?

No.2 Facebook
Facebook Facebook, there is really no need to post the web address of Facebook here right? Facebook is a less professional recruiting SNS compared with LinkedIn. However, quite a lot of companies are observing people they would like to recruit on Facebook. It becomes important then what those people put on Facebook. Employers won't care what you have for breakfast and where you go on vacation, but some content is really not recommended to be put up on Facebook if you know that your potential employers may observe you on Facebook. Exposure is a word that sometimes make people panic. My suggestion? Don't put naked photo there at least. :)

There is a very good and simple infographic on 'How to recruit with Facebook' here at http://mashable.com/2012/02/05/facebook-recruiting-infographic/


No.3 Twitter
Twitter has been gradually used for recruitment as well. There are quite a lot of recruitment twitter account for specific enterprises. HireRabbit posted an article about successful examples of how companies use Twitter to recruit people. The original post is available here http://blog.hirerabbit.com/how-disney-and-5-other-top-employers-use-twitter-to-recruit/

The online talent market has become the new talent market. Potential employees are there, employers are there. Where are you?



No comments:

Post a Comment